Firebrand Media Takes Bronze in SIA Awards for Children’s Museum Redesign

Firebrand Media Takes Bronze in SIA Awards for Children’s Museum Redesign Picture

Firebrand Media announces that it has been recognized by the Summit International Awards (SIA) committee with a Bronze in the Non-Profit Website category for their work on the For the Kids, by George Children’s Museum website redesign project.

“We are thrilled to be awarded Bronze in the SIA awards for this project” said Brad Hopkins, owner of Firebrand Media. “When we were approached about the redesign of the For the Kids, by George website, we knew that this could be a platform to show our creativity and ability. As a parent and museum visitor, I knew the potential for a website to show what the children’s museum had to offer in a fun, interactive way. I also knew that the museum website could be the sole factor in whether a parent, teacher or home school group decided to visit the museum, so we took great care to ensure that the website was visually appealing, mobile-friendly and that the user interface provided quick links to the most frequently accessed information.”

About the Summit Interactive Awards

Founded in 1994, the Summit Interactive Awards recognizes the work of creative companies with billings under $30 million. The SIA program was launched to reinforce the importance of these agencies and their influence on the industry, the international economy and our everyday culture.

“Each year, smaller advertising agencies and creative boutiques contribute more than $1 trillion to our economy creating everything from a prime-time TV spots to benches at local bus stops.” said Jocelyn Luciano, Executive Director of the Summit International Awards. “A great deal of excellent work goes largely unrecognized by other award programs which can be dominated by large firms and their clients’ budgets. Our goal is to recognize and reward these smaller shops for their contribution to the industry and the marketplace.”

The 2016 Summit Creative Award competition drew more than 5,000 submissions representing 21 countries from five continents. Winners were selected in categories including: advertising, website marketing, emerging media, collateral, direct mail, public service and social marketing.

Over the last 20 years, the competition has established itself as one of the premier arbiters of creative excellence. Using rigorous evaluative criteria and top international judges, this unique competition rewards those firms truly deserving of special recognition. Submissions are evaluated based on the strength of their big idea, the quality of execution and their ability to persuade. Judging is done by a panel of vetted advertising professionals who critique entries in 20 major categories. Winning entries receive a Bronze, Silver, Gold or Best of Show award.

Summit Creative Award judges come from both large and small companies and universities including: Cossette; Promoseven McCann Relationship Marketing; New York University; BBK; Wieden & Kennedy; Faja Familjen Pangea Advertising; The Art Institute; Grey Group; OneMethod; TBWA; HUSH; GolinHarris; Turner Studios; Ogilvy; and Saatchi & Saatchi.

References

SIA Award Links

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About The Author

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  • G. Brad Hopkins
  • About Me: I bought my first computer - an Apple Performa 6320 - when I was in college and have been building websites ever since. These days I spend most of my time writing code and helping to bring interesting projects to life.
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